Your Business to Business Digital Media Solutions
Targeted E-Publications – Cutting Edge Website Development & Hosting – High Impact E-blast Design & Delivery
Since 2001, The FocusOn Group, Inc. business-to-business digital publications have been providing marketers with a unique cost-effective method to deliver information. As the internet has surpassed print as the primary information resource for products and services, FocusOn publications reaches the targeted audience faster, with more information and at significantly less cost than through traditional advertising means.
With Four monthly publications , FocusOn is an industry innovator, allowing it’s 100% full opt-in subscribers to stay up to date with the latest industry trends. Because the industries are ever changing, FocusOn now has also 4 twice a week (Tuesday and Thursday) Industry Insiders News services . These insiders, like our monthly publications, are delivered right to the inbox of all of our opt-in subscribers.
Since 2005, three additional digital publications were launched using a similar format to FocusOn Aggregates. Today the FocusOn Group digital publication portfolio includes:
Many marketers that use FocusOn digital publications have been doing so for years. Some FocusOn clients first turned to the e-publications as an alternative method to reach their key markets when their advertising budgets were reduced. They quickly realized that the FocusOn method enabled them to retain and actually increase their exposure to their customer base at far less than they would have to spend on other forms of media. This has led to FocusOn publications to be the choice media during both good times and challenging times for many marketers.
The company is currently considering other markets for new FocusOn digital publications and is expanding the number of internet based services available to marketers.
Explore the Opportunity …
Consider the simplicity of informing your potential customer of your latest innovation. You’ve made the decision to launch the new product and you’re booked to run in the next edition of a FocusOn publication. Within days of your decision, your potential customer could be educated about this product by the email that arrived at his desk which could include:
- The detailed product advertorial of your product with a number of pictures, graphs and/or charts
- A video of your product that can be viewed instantly with no special software
- A product brochure than can be downloaded or printed
- A link to your web site
- Contact details with all of the information needed for the customer to reach you
… and there is much more, so please take a tour of the features and benefits of the FocusOn digital publications located in the individual publication section of this site.